Items identified as Quick Ship will ship within 2 business days from our warehouse in Babylon, New York. Actual delivery times will vary based on your location. If you are ordering multiple items and not all items qualify for Quick Ship, the order will ship when all items are available to ship. Quick Ship may not apply to multiple quantities of the same product.
BRAVIA R550A is not only ultra large in size, but also fully feature packed. You can enjoy an immersive 3D experience or explore online content on its Full HD screen. What's more, with Sony's unique Clear Resolution Enhancer noise-reducing technology, you can watch clearer, more life-like pictures.
Be Amazed As 3D Images Come Alive Before You
Kick your 3D experience into overdrive. The Sony Full HD 3D TV delivers smoother, clearer and more life-like pictures for a truly immersive experience. Slip on a pair of comfortable and lightweight 3D glasses to enjoy a natural depth of field with your 3D movies, TV shows and games.
Discover A Wide Range Of Internet Content On Your Big Screen
Simply press the ‘SEN’ button on your BRAVIA remote to enjoy Internet TV at its easiest. Explore a world of online content and apps or browse links to the latest movies, TV and music releases. Let Sony Entertainment Network be your personal entertainment concierge, guiding you quickly and easily to the very best content that's out there.
Share Content From Mobile Devices On A Big Screen
Sony's BRAVIA TVs give rise to a new level of usability, combining the capabilities of your hand-held devices with the excitement of the big screen. Connect wirelessly through a host of features that allow you to browse the Web or share data between your TV and compatible devices.
Enjoy Clearer, More Natural Pictures
Image quality is enhanced with Sony's superior noise reduction and image enhancement technology. Clear Resolution Enhancer accurately reproduces fine details and textures, even in flat picture areas. Clear images also benefit from a heightened contrast that boosts the perception of on-screen depth.
Watch Fast-Moving Images Clearly
Motionflow™ XR 200 delivers smoother, less blurry images whether you're enjoying fast-paced sports or adrenaline-pumping action scenes. LED backlight blinking technology selectively darkens and lightens different elements of the backlight to ensure you see the right frame at the right time. Combined with Image Blur Reduction, you'll experience clearer and sharper images no matter what you're watching.
Super Multi-Format Play
BRAVIA TVs offer you the convenience of multimedia versatility. With 37 different video codec formats available, you can enjoy all your favourite digital media content regardless of file format.
Photo Frame Mode
Turn your TV into a supersized digital photo frame and let everyone view photos from your digital camera, USB thumb drive, cloud photo service or DLNA (Digital Living Network Alliance) server*. Play your favourite soundtracks from a USB device or listen to FM radio at the same time. You can also enjoy your photo collection with a choice of attractive slideshow, clock and calendar display modes.