Experience the power of AI¹ in your 4K TV. Powered by 20 neural networks, it makes all the movies, TV shows, video games and sports and you love to watch even better, by upscaling them to impressively beautiful 4K, even if the source content is lower reso

Discover the brilliance of Samsung Neo QLED with this cutting edge technology that elevates your 4K TV viewing experience. It precisely controls our proprietary Mini LEDs to create concentrated zones behind the screen for fine contrast and extra brightnes

Enjoy watching shows, movies, games and more in 4K resolution. Our advanced AI processor upscales your content up to 4K using 20 AI neural networks, allowing you to experience sharp and smooth picture quality, no matter what you watch.¹

Regardless of what you're watching whether it's a buzz worthy series or a theatrical movie hit you'll feel fully immersed in the action thanks to spatial audio that places sound elements in a three dimensional space. With built in top channel speakers, yo

Play your favorite video games and enjoy sports with exceptional motion clarity with minimal lag or blur. You'll get consistently crisp visuals and ultra-smooth performance at top speeds, so your picture stays seamless throughout all the non stop action.